Sweetgreen SG turnaround analysis
Sweetgreen is emerging from technical consolidation with fundamental catalysts: wraps expansion targeting cost-sensitive customers with 4.8% same-store sales growth in test markets and margin expansion potential from 10% to 15% restaurant profit margins. Marketing pivot to influencer strategy and Spyce divestiture drive operational stability and 27% YoY social media growth, with price-to-sales expansion from 1.2x to 2.0x projected by December 2026 implying 150% upside.